Rewards programs have become the standard in encouraging your customer base to return to your businesses. While discounts bring them in for the first time, rewards programs compel them to return.
One out of three consumers have already made a mobile payment using their smartphone and 64% of app users say that they view brands with mobile apps more favorably.
The Mercury StoreCard makes adopting the mobile platform easy, Customers have the option of converting their Store Card to enable mobile payments. They pull up a QR code, you scan it at the counter with your POS barcode scanner and the customer is out the door and has racked up rewards points for using your card.
The Mercury StoreCard is different from your current loyalty program because their rewards translate into literal dollars on their account meaning that their card will never have a zero balance. This rewards strategy leaves customers feeling the itch to spend it because they have it.
According to the annual. Sixty percent of consumers who already make mobile payments say they would do so more often if they receive instant coupons or rewards as a result. With instant cash back rewards, you’ll build brand loyalty.
Payments are made easier for customers as they can easily link their store card, physical or mobile, to a credit card and automatically or manually load funds onto your own store branded card. This way they never will miss out on cash back rewards.
Not only does the store card make it simple for customers to share on Social Media when they visit your shop but they’re also able to send and receive gifts through the Mercury social gifting feature.