Is anyone as excited about Google+ as we are? After attending a marketing conference I decided to get into Google+ to see what buzz was all about. Here was the line sparked my interest:

“Facebook is for connecting and building relationships with people you already know, Google+ is for connecting and building relationships with people you want to know.”

In other words, if you are trying to create a social circle outside of your normal social circle then Google+ is perfect. They have great ways of finding information, sharing with relevant users, and becoming a part of targeted communities. So who would be interested in using this type of social media tool? Anyone really, especially if you have a job or interest and want to meet others in the same field and share ideas. Businesses should especially take advantage of this tool, since it’s still growing it’s smart to hop on the train as early as possible.

More Reasons why Google+ is the second biggest social media network

Updated interface

They recently updated the interface and it’s more user friendly and fun, plus you can post dynamic content which is really eye catching.

Communities

Google Plus has public communities, some with around 50,000 members. The communities are for common interests making it more accessible and fluid to communicate and connect!

Making Connections

Google+ has also improved their method for you to find people such as former colleagues and classmates.

Google!

The obvious, it’s Google! Having Google in your corner is bound to give you the edge through their promotion and network. Google+ is now at 340 million active users.

SEO

“Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results. The true cost of remaining anonymous, then, might be irrelevance.”

- Google’s former CEO Eric Schmidt

Fun Fact!

I think Paul Maplesden put best when he said

“Google Plus is simply setup to let you define exactly what you want to see and from whom, whilst also highlighting some of the best people, content and thinking so you can expand your interests and horizons.”

So get started and Add me Lauren Zerweck and our Cafe Cartel Page on Google+, we love to share!

 

Author Lauren Zerweck

References: The Main Differences Between Facebook and Google+